Leads that haven't paid yet but send over three pages of ChatGPT-generated questions often receive three pages of ChatGPT-generated answers in return.
LLMs are both a blessing and a curse. On one hand, they help consultants draft better documents and communicate more efficiently. On the other, we've seen a dramatic increase in enquiries consisting of several pages of AI-generated questions, followed by an expectation of a free consultation, feasibility study, legal opinion, business plan, and market analysis and all before a single invoice has been paid.
The AI arms race continues: Claude writes the questions, ChatGPT writes the answers, and the consultant wonders whether any humans are still involved in the conversation.
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1June 1, 2026 423 1