The Cost Gap in AI IntelligenceMeta's Muse Spark and Google's Gemini cost about $0.40 per AI task, versus $2.34 for Anthropic's Opus 5. That is a nearly 6x gap in the cost of intelligence.
Meta and Google can monetize AI through cloud, ads, and commerce. That gives them more room to price models aggressively without relying entirely on subscriptions.
AI agents may choose the cheapest model that gets the job done, pressuring premium models to justify their pricing. More AI value could shift toward companies controlling infrastructure and distribution.
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