🤝 Lottomatica has agreed to absorb Spanish operator Cirsa in a €2.8bn all-share merger.
Lottomatica has led the Italian market from the front through its digital transition, proving its ability to turn lottery and retail success into European omnichannel dominance. The Italian market leader will now attempt to replicate that transition in Spain after agreeing a binding merger agreement with Blackstone-owned Cirsa.
In terms of ownership, Lottomatica shareholders will own around 67.5% of the company, with Cirsa accounting for the remaining 32.5%. Blackstone is the majority shareholder of Cirsa and will remain the largest shareholder of the new entity with a 24% stake – the US investment group will also nominate two of 13 members of the board of directors, which otherwise consists of Lottomatica’s existing directors.
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September 2, 2026 161 2