SOMEONE JUST KILLED THE BILLBOARD INDUSTRY
a startup ran two ads with the same $5,000 budget on the same day
one on Canada's most famous billboard (Yonge-Dundas Square in Toronto, the closest thing Canada has to Times Square)
one through 1,970 creators on the internet
billboard: 24,311 views
creators: 64,562,883
same money, same message, 2,655x gap
Details what you can do below:
https://x.com/DeRonin_/status/2055734509396689190
9May 16, 2026 1.9K 12
