JRD (Twitter)
RT @IterIntellectus: Helen is obviously right. the feminization of institutions is what led to wokeness, and this is close to impossible to fix at this point
but this was phase one. the feminization of information is phase two
text is masculine. sequential and logical, it requires sustained attention and rewards disagreement and debate. you can fact-check text and argue with it. text forces you to show your reasoning
images and video are feminine.
emotional, immediate, contextual, consensus-building. you can't fact-check a vibe or argue with someone crying.
visual media bypasses reason entirely and hits the limbic system directly
look at what's winning
tiktok. reels. shorts. brainrot. goonslop. the entire internet is pivoting from text (debate) to video (feeling). the medium that rewards reasoning is dying. the medium that rewards emotion is taking over
this is selection pressure. the people who thrive in text environments (disagreeableness, logic, tolerance for...
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January 28, 2026 247 3
